What motivates people to accept or reject climate change? Do financial incentives prompt us to change behavior, or are public recognition and belonging to a social trend more effective? What do personal and political values have to do with attitudes toward climate change? A new guide to climate change communication comes out this week with some of the answers.
What motivates people to accept or reject climate change? Do financial incentives prompt us to change behavior, or are public recognition and belonging to a social trend more effective? What do personal and political values have to do with attitudes toward climate change? A new guide to climate change communication comes out this week with some of the answers.